Sr. Analyst, Business Intelligence

Want to help pets live their best lives?

We’re proud to be where the pets go and where the pet people go. If you want to make a real difference, create an exciting career path, feel welcome to be your whole self and nurture your wellbeing, Petco is the place for you.

Our core values capture that spirit as we work to improve lives by doing what’s right for pets and people.

• Pet First – Protect & Empower. All pets should Live their Best Life. We put the needs of pets and pet parents at the center of everything we do.
• Foster the Fun – Connect & Bond. Our Passion for pets brings us together! We celebrate the journey of pet parenthood through district experiences, products, and services.
• Let’s Go! Own & Commit. We are stronger as One Petco team. We bring our unique superpowers and champion authenticity in everyone to drive success.

About Petco

We’re proud to be "where the pets go" to find everything they need to live their best lives for more than 60 years — from their favorite meals and toys, to trusted supplies and expert support from people who get it, because we live it. We believe in the universal truths of pet parenthood — the boundless boops, missing slippers, late night zoomies and everything in between. And we’re here for it. Every tail wag, every vet visit, every step of the way. We are 29,000+ strong and together we nurture the pet-human bond in more than 1,500 Petco stores across the U.S., Mexico and Puerto Rico, 250+ Vetco Total Care hospitals, hundreds of preventive care clinics and eight distribution centers. In 1999, we founded Petco Love. Together, we support thousands of local animal welfare groups nationwide and have helped find homes for approximately 7 million animals through in-store adoption events.

The Customer Experience mission is to drive customer obsession across our teams and programs to deliver outstanding customer experiences, leading to engagement, loyalty, retention, and profitability. The Customer Journey & Personalization team specifically works to elevate and amplify optimized customer journeys, set enterprise personalization strategy, and enable powerful customer-led programs.

This role will report to the Director of Customer Experience and Personalization and will lead the Data & Analytics strategy for enablement and measurement of personalization capabilities, as well as LTV, MMM, incremental lift and revenue forecasting. This critical role will cooperate with UX, Product and Engineering in developing a comprehensive customer lifecycle vision and strategy that drives customer acquisition, retention, and loyalty across Petco’s businesses, reducing customer frustration and friction. This is an important role that will help lay the foundation for our enterprise customer strategy, partnering across the company with marketing, analytics, data science, merchandising, product, and engineering teams.

Responsibilities

• Own and drive revenue forecasting of the personalization program.
• Develop and implement reporting, analysis and modeling for product features and enhancements, A/B test ideas & performance, and customer journeys
• Lead the team’s measurement strategy, including incremental lift, MMM, MTA and LTV.
• Provide expert oversight and advice on A/B testing and optimization strategy.
• Create effective data visualizations and strategies for presenting complex data to Senior Leadership.
• Collaborate with cross-functional teams to find insights that enable informed and accurate business decisions.
• Partner with engineering to implement and govern best practices to collect and structure data ensuring security and compliance.
• Introduce and own best practices for setup and measurement of experiments.
• Utilize instore, digital, marketing, loyalty and other data sources to discover trends, identify issues, recommend experiments and solutions.
• Build and own ongoing health dashboards, reports and alerts.
• Help dig deep into various customer segments to allow us to build the most relevant lifecycle journeys creatively utilizing the use of different data assets.
• Use statistical techniques such as hypothesis testing, experimental design, clustering, and regression as needed for various analytics projects.
• Work with vendors to perform POCs and move the analytics function ahead by researching new tools, techniques, and improving team capabilities.
• Use Python to perform data wrangling and curation of datasets ready for analyses, modeling, reporting, and visualization.

Requirements

• Bachelor's degree in Computer Science, Data Management, Business Analytics, or related field. Master's degree preferred.
• 5-7 years owning metrics and performance of omni-channel customer experiences at a modern retailer, including digital marketing & media, personalization, retail media, programmatic and paid media.
• 5+ years hands-on experience building and maintaining statistical models for incremental lift, MMM, MTA and LTV.
• 5+ years defining and building randomized controlled tests (A/B, multivariate) in paid marketing and omni-channel customer experiences.
• 5+ years leading data modeling and visualization using SQL, Python, Looker, and Tableau.
• 5+ years building and managing modern data systems (CDP, CRM, AWS, GCP, Azure, Snowflake).
• Exceptional understanding of web and app tagging implementation for data capture.

#CORP

Qualified applications with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.

The pay ranges outlined below are presented in accordance with state-specific regulations. These ranges may differ in other areas and could be subject to variation based on regulatory minimum wage requirements. Actual pay rates will depend on factors such as position, location, level of experience, and applicable state or local minimum wage laws. If the regulatory minimum wage exceeds the minimum indicated in the pay range below, the regulatory minimum wage will be the minimum rate applied.

Salary Range: $85,800.00 - $141,900.00

Hourly or Salary Range will be reflected above. For a more detailed overview of Petco Total Rewards, including health and financial benefits, 401K, incentives, and PTO - see https://careers.petco.com/us/en/key-benefits

Petco Animal Supplies, Inc. is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, protected veteran status, or any other protected classification.

To translate this webpage to Spanish or other languages on your internet browser, click the translate button to the right of your browser address bar. Additional instructions can be found here: Google Chrome Help .

Para traducir esta página web al español u otros idiomas en su navegador de Internet, haga clic en el botón de traducción a la derecha de la barra de direcciones de su navegador. Puede encontrar instrucciones adicionales aquí: Google Chrome Ayuda.