Role Description
The Marketplace Growth Analyst / Amazon Marketplace Strategist / Walmart Marketplace Specialist drives sales, visibility, and operational performance across online marketplaces. This role combines marketplace strategy, product-listing optimisation, advertising analysis, inventory coordination, and commercial reporting to improve product discoverability, conversion, and profitable growth.
The position works closely with E-commerce, Marketing, Sales, Supply Chain, Product, Finance, and Customer Service teams to manage marketplace listings and growth initiatives. Responsibilities include analysing product and category performance, optimising titles and content, monitoring pricing and promotions, coordinating inventory availability, improving product-search visibility, and managing marketplace advertising activity.
The role tracks sales, traffic, conversion, advertising efficiency, ratings, returns, and competitor activity to identify opportunities and risks. It ensures listings follow platform policies and brand standards, resolves operational issues, and develops practical recommendations that strengthen performance across Amazon, Walmart Marketplace, and other relevant channels.
Qualifications
Bachelor’s degree in E-commerce, Marketing, Business, Supply Chain Management, Data Analytics, Finance, or a related field.
Experience in e-commerce, marketplace management, Amazon, Walmart Marketplace, digital merchandising, online retail, or a related role.
Strong understanding of marketplace operations, including product listings, catalogues, fulfilment, inventory, pricing, promotions, returns, and customer reviews.
Experience creating and optimising product titles, descriptions, images, attributes, keywords, and enhanced-content assets.
Ability to analyse marketplace sales, traffic, conversion, product-search visibility, margins, advertising performance, and customer-feedback data.
Familiarity with Amazon Seller Central, Vendor Central, Walmart Seller Center, or similar marketplace platforms.
Experience managing or supporting marketplace advertising, including Sponsored Products, Sponsored Brands, display advertising, or retail-media campaigns.
Strong understanding of marketplace SEO, search terms, product discoverability, category requirements, and listing-quality standards.
Ability to monitor competitor activity, pricing, promotions, assortment gaps, category trends, and product opportunities.
Experience coordinating inventory availability, fulfilment performance, replenishment, account health, and operational issue resolution.
Proficiency in Excel or spreadsheet tools; experience with marketplace analytics, Power BI, Tableau, or reporting dashboards is an advantage.
Knowledge of marketplace policy compliance, intellectual-property requirements, product-content standards, and seller-performance metrics.
Strong analytical thinking, attention to detail, commercial judgement, and ability to manage multiple products and priorities.
Experience with multi-marketplace growth, international e-commerce, direct-to-consumer brands, consumer products, or retail media is an advantage.

Marketplace Growth Analyst / Amazon Marketplace Strategist / Walmart Marketplace Specialist

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