Marketing Data Analyst

About The Company

Kiss Nail Products, Inc. is a leading innovator in the beauty and personal care industry, renowned for its commitment to delivering high-quality products that enhance self-expression and confidence. With a rich history of excellence and a passion for innovation, the company specializes in developing and marketing a diverse range of beauty solutions, including nail care, skincare, and cosmetic accessories. Headquartered in Port Washington, NY, Kiss Nail Products, Inc. has established a strong global presence, serving customers across multiple markets and continuously expanding its product portfolio to meet evolving consumer needs. The company prides itself on its dedication to sustainability, customer satisfaction, and staying at the forefront of industry trends.

About The Role

We are seeking a dynamic and analytical Market Research Analyst to join our team at Kiss Nail Products, Inc. The ideal candidate will play a pivotal role in supporting our strategic decision-making processes through comprehensive market research and analysis. This position involves conducting in-depth research on competitor activities, customer behaviors, and international market trends, particularly focusing on the South American beauty products market. The analyst will evaluate marketing and advertising programs, providing data-driven insights to optimize our market positioning and growth strategies. Additionally, the role requires analyzing international sales data, forecasting market trends, and identifying new business opportunities to support our market expansion efforts. The successful candidate will collaborate with cross-functional teams to facilitate product launches, develop targeted campaigns, and enhance our overall market presence.

Qualifications

The ideal candidate will possess a Bachelor's degree (or foreign equivalent) in Marketing, Business Administration, Economics, or a related field. Prior experience in market research, data analysis, or a similar role within the beauty or consumer goods industry is preferred. Strong analytical skills, proficiency in data analysis tools, and the ability to interpret complex data sets are essential. Excellent communication and presentation skills are required to effectively convey insights to stakeholders. Knowledge of international markets, especially the South American beauty industry, will be considered an advantage. The candidate should demonstrate a proactive approach, strong problem-solving abilities, and the capacity to work collaboratively in a fast-paced environment.

Responsibilities

• Conduct comprehensive research and analysis of competitor activity, customer behavior, and international market trends to inform strategic planning.
• Evaluate marketing and advertising programs, providing data-driven recommendations to enhance market positioning and growth strategies.
• Perform both quantitative and qualitative market research, with a focus on the South American beauty products market, to identify target opportunities and support campaign development.
• Analyze international sales data, customer requirements, and market conditions to forecast trends and improve sales performance.
• Monitor existing and prospective accounts, identifying new business opportunities to support market expansion and client retention.
• Track industry sales patterns, pricing trends, and product performance to inform inventory management and sales strategies.
• Monitor emerging beauty industry trends and collaborate with cross-functional teams to support product launches and market development initiatives.
• Prepare detailed reports and presentations to communicate insights and strategic recommendations to senior management.
• Stay updated with global market developments, industry best practices, and regulatory changes affecting the beauty sector.

Benefits

Kiss Nail Products, Inc. offers a competitive benefits package designed to support the well-being and professional growth of our employees. Benefits include health insurance coverage, retirement savings plans, paid time off, and opportunities for continuous learning and development. Employees will also enjoy a collaborative and innovative work environment that encourages creativity and initiative. We believe in recognizing and rewarding talent, providing pathways for career advancement within the company. Additionally, our commitment to sustainability and corporate social responsibility reflects our dedication to making a positive impact on society and the environment.

Equal Opportunity

Kiss Nail Products, Inc. is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All employment decisions are made based on qualifications, merit, and business needs without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, age, disability, or any other protected status under applicable law. We encourage individuals from all backgrounds to apply and join our team in fostering innovation and excellence in the beauty industry.