Intenal Job Title
Digital Asset Analyst
External Job Title
Digital Asset Analyst
Business Group
Product Content US
Region
US
SITE LOCATION:
Southfield MI
Job Code/Section
JOB LEVEL/FLSA STATUS:
Entry Level
Function
Product Content
Subfunction
Digital Assets
REPORTS TO: (LEADERSHIP TITLE/DEPARTMENT)
Content Manager
DIRECT REPORTS: (POSITIONS/TITLES)
NA
Job Summary
The Digital Asset Analyst is responsible for all aspects of digital asset data acquisition, management and distribution. The Digital Asset Analyst acts as a liaison between DRiV, Inc and the customer in areas relating to, but not limited to, digital asset delivery, data requirements and strategic initiatives. The Digital Asset Analyst will be required to maintain competency in Automotive Aftermarket industry data standards including, but not limited to, PIES and Digital Asset best practices.
Job Responsibilities
- Creation & acquisition of digital assets for DRiV electronic product catalog through photography and/or digital imaging or rendering
- Manage digital asset to product relationship within digital asset management system and enrich asset metadata as necessary
- Partner with Product Management, Engineering & Brand Marketing for regular asset library maintenance & upkeep according to industry standards and customer expectations.
- Coordinate distribution of digital assets to internal and external delivery channels
- Utilize interpersonal skills to build strong relationships with company and customer personnel
- Maintain expertise in digital asset best practices, industry standards (ACES and PIES) and customer specific formats
Education
JOB REQUIREMENTS:
- Associates degree or greater with equivalent experience
- Photography or Marketing majors preferred
Experience
- Strong knowledge of Adobe Creative Suite and Adobe Photoshop required
- Proficiency in MS Word, Excel and PowerPoint required
- Good decision-making ability, handle multiple tasks with minimal oversight and be able to prioritize
- Must be able to work in a team-based environment
- Experience with digital rendering workflows and software
- Previous experience in the Automotive Aftermarket is preferred, particularly in the area of parts, catalog or data management
- Ability to travel if needed
Requirements/Certifications
PHYSICAL DEMANDS:
Ability to lift and move a variety of automotive products as needed for photography
WORK ENVIRONMENT
A laboratory setting for image taking
Other Duties: Additional duties, responsibilities, and activities may be required
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Digital Asset Analyst
DRiV
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